Evolve into what your business could be

Capabilities

Four kinds of work. Most engagements draw on more than one of them.

• 01Artificial intelligence and dataThe pipelines, definitions and access rules a model needs before it can be trusted with anything that matters.
• 02Marketing and experienceOne view of a customer across the places they meet you, and campaigns that can be measured against it.
• 03SalesPipeline, pricing and the systems the commercial team actually works in, joined up rather than reconciled monthly.
• 04Technology transformationPlatform, data and delivery changes made while the business keeps running on what is already there.

Industries

• Retail

  Shelves, stock and the systems that keep track of both.

• Consumer goods and services

  One definition of a product, across markets and systems.

• Media

  Audiences, advertising, and how either one gets measured.

How we work

• Start with the data

  Most of the effort behind a system that runs every day sits in the data underneath it rather than the model on top.

• Build for the second use case

  Lineage, access, evaluation and a record of what a system did are dull to build, and they are what makes the next project cheaper than the last.

• Name an owner

  A dataset or a model with nobody accountable for it drifts. We hand work over with the owner written down.