Retail

Generative AI is changing how people shop, how retailers operate and how store teams work — at the same time as consumers are sorting themselves into very different economic realities. Both shifts are already underway, and neither waits for a planning cycle.
46%
of the tasks that make up retail work could be automated or augmented by current models.
56%
of consumers globally are worried about the state of their country's economy.
8 in 10
name inflation and rising costs among the things they are most concerned about.
41%
of high-income consumers plan to spend more on health and fitness, not less.
Answer the interruption in seconds rather than minutes, with tools an associate can use in their second week.
Get the catalogue, stock and customer data into the shape the models need before expecting anything from them.
Line up marketing, merchandising and supply so the experience holds together from concept through to purchase.
Join the digital and physical touchpoints into one relationship instead of several unrelated transactions.
Take the repetitive work off the floor and out of the back office, and put the hours where they earn something.
Make the eco-efficient choice the profitable one, across sourcing, packaging and the last mile.
Perspective
When an assistant narrows the options, a brand has to win the shortlist before it wins the shopper.
Read moreBlog
Automation in retail lands on the shop floor first, and that is where the value is.
Read more